Re: For Car Buyers, the Brand Romance Is Gone

#1

I always thought it was strange that vehicle buy will haggle for hours to
get a portion of the average 15% markup that the dealership has on the
average high volume vehicles, yet accept what ever price is asked on the
numerous things they buy that have a 50% to 100% or MORE markup for the
dealer, like clothing, large and small appliances, furniture etc. Those
dealers will not even consider taking your "old one" in trade. At best
they will haul it away for a price.

I LOVE used vehicle buyer! I have two daily drivers and I sell or trade
them when they are two years old and buy another new vehicle every year for
a relative few thousand dollars. The reason is some used car buyer is
always willing to buy the vehicle I no longer want.

If I could only find people that would be willing to buy the appliances,
furniture and clothing etc., that my wife no longer wants I could save a
small fortune. LOL

"Canuck57" <Canuck57 (AT) nospam (DOT) com> wrote

Quote:

Jim_Higgins wrote:

For Car Buyers, the Brand Romance Is Gone
http://www.nytimes.com/2009/10/21/business/21auto.html?_r=1

No doubt about the loss of romance.

Now, partly as a result of increasingly fickle consumer tastes and the
industry turmoil in Detroit, that hard-won loyalty is largely gone.

Excuses. People are not that ficle, they learn to adapt after being
shafted. Heck, the whole sales process is about screwing the customer,
how much can you bilk out of the sucker. It is getting dry and in a time
where net incomes are plumeting, havinf one car is more common than three.
Many are making ends meet by buying less auto.

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Re: For Car Buyers, the Brand Romance Is Gone

General Motors Discussions About General Motors vehicles (alt.autos.gm)

Re: For Car Buyers, the Brand Romance Is Gone - 10-23-2009 , 11:47 AM