Now that sounds awful. But it's an aging concern Toyota needs to deal
with.

"Lexus is Buick in training," said Rebecca Lindland of IHS Global
Insight. "Lexus made its name with baby boomers. They're aging, and
the average age of Lexus owners is increasing with them.

Lexus is in danger of becoming an "exit-level" brand, the vehicle
people buy between retirement and the grave, said AutoPacific's
Stephanie Brinley.



http://www.freep.com/article/20090830/COL14/908300503/1333/business01/Lexus--aging-owner-base-is-a-concern-for-Toyota