AutosTalk Forums  

VW TV ADVERTISING

Volkswagen Golf, Jetta, Corrado, Vanagon, new models, etc. (rec.autos.makers.vw.watercooled)


Discuss VW TV ADVERTISING in the Volkswagen forum.



Reply
 
Thread Tools Search this Thread Display Modes
  #1  
Old   
vw_owner@nospam.com
 
Posts: n/a

Default VW TV ADVERTISING - 04-26-2005 , 11:20 PM






Is it just me, or has VW gone out of the auto business and is just
selling car radios now days??? Their latest TV ad for the new Jetta,
showing a guy driving executives from his company --- the boss reaches
for the radio button and gets a blast of noise (well, some people would
call it music). And that is supposed to sell cars???

I've seen a second one -- just as dumb -- but only once.

Hey, VW employees: If you want to keep your job, you'd better tell your
bosses to dump their current advertising company and go back to one of
the old ones --- maybe the "fahrferneugen" one??

Just askin


Reply With Quote
  #2  
Old   
Matt B.
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-27-2005 , 12:56 AM






<vw_owner (AT) nospam (DOT) com> wrote

Quote:
Is it just me, or has VW gone out of the auto business and is just
selling car radios now days??? Their latest TV ad for the new Jetta,
showing a guy driving executives from his company --- the boss reaches
for the radio button and gets a blast of noise (well, some people would
call it music). And that is supposed to sell cars???

I've seen a second one -- just as dumb -- but only once.
There can be such a thing as a dumb/bad commercial but for the most part if
you see a commercial that you don't "get", it usually means you're not the
target audience for that particular product.




Reply With Quote
  #3  
Old   
Papa
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-27-2005 , 08:13 AM



VW TV advertising? You mean VW actually has them? I haven't seen any lately.
The ones they did for the Beetle back in the 1960s were sheer genius, and
got a lot of media attention - much to the dismay of GM, Ford, and Chrysler.



Reply With Quote
  #4  
Old   
Eradicate Sampson
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-27-2005 , 09:49 AM



On Wed, 27 Apr 2005 03:20:38 GMT, vw_owner (AT) nospam (DOT) com wrote:

Quote:
Is it just me, or has VW gone out of the auto business and is just
selling car radios now days??? Their latest TV ad for the new Jetta,
showing a guy driving executives from his company --- the boss reaches
for the radio button and gets a blast of noise (well, some people would
call it music). And that is supposed to sell cars???

I've seen a second one -- just as dumb -- but only once.

Hey, VW employees: If you want to keep your job, you'd better tell your
bosses to dump their current advertising company and go back to one of
the old ones --- maybe the "fahrferneugen" one??

Just askin

VW has always been known for quirky ads. It's part of the cachet.

The commercial in question is obviously targeted to the 18-25 Gen
X-er.


Reply With Quote
  #5  
Old   
Tony Bad
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-27-2005 , 02:48 PM




"Papa" <bikingis (AT) my (DOT) fun> wrote

Quote:
VW TV advertising? You mean VW actually has them? I haven't seen any
lately.
The ones they did for the Beetle back in the 1960s were sheer genius, and
got a lot of media attention - much to the dismay of GM, Ford, and
Chrysler.


Yeah, but think back to some of those great old print ads. Many had unusual
pictures of the cars, or had them in odd spots, where the car was barely
visible. Remember the classic where the big wording under the ad was Lemon?
According to the original posters theory, one would have bought a lemon
rather than a VW after seeing this ad.

--
Tony Bad
--------------

02 Jetta Wagon
01 Eurovan MV
91 Jetta 1.6 Diesel
86 Jetta
79 Rabbit 1.5 Diesel (semi-retired for now)
Schwinn Continental 10 Speed
Radio Flyer Pedal Car (my daughter made me add this)




Reply With Quote
  #6  
Old   
Rob Guenther
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-27-2005 , 07:08 PM



Da-Da-Dum

Da-Da-Dum

........ This is the one I remember the most - perhaps they should show off
the Jetta's huge 16cu ft trunk by picking up sets of golf clubs or
something.

The commercials seem to reach out to people my age (early 20's) - getting
mature and responsible... but not quite there yet... Tho the Mk4 definatly
has more appeal then the current model for people my age.

- I shut my radio off, or listen to the stations in the FM2 side of my FM
radio presets when there are older people with me in the car - and the
tachometer never shows much more then 2500rpm ;-).... Get me alone or with
similar aged people and the beats are pumping loud, and the engine is
running to well over 3500rpm, with a little smoke coming out of the tailpipe
(TDI with a powerbox)
<vw_owner (AT) nospam (DOT) com> wrote

Quote:
Is it just me, or has VW gone out of the auto business and is just
selling car radios now days??? Their latest TV ad for the new Jetta,
showing a guy driving executives from his company --- the boss reaches
for the radio button and gets a blast of noise (well, some people would
call it music). And that is supposed to sell cars???

I've seen a second one -- just as dumb -- but only once.

Hey, VW employees: If you want to keep your job, you'd better tell your
bosses to dump their current advertising company and go back to one of
the old ones --- maybe the "fahrferneugen" one??

Just askin




Reply With Quote
  #7  
Old   
JJ Braunius
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-29-2005 , 10:41 AM



No, see what this commercial shows is that Jetta is for the hip young
guy who has great business savvy, also the Jetta is stylish and roomy
enough to lug the executives around...
From what I've seen - I don't think you really want to have passengers
in the back for really long time.

Reply With Quote
  #8  
Old   
JJ Braunius
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-29-2005 , 10:44 AM



I guess that's where the term "lemon" for a bad car came from?
Or the term "buggy" in software development?


In article <EaRbe.18259$RP1.672 (AT) fe10 (DOT) lga>,
"Tony Bad" <spamspamspam (AT) bakedbeans (DOT) spam> wrote:

Quote:
"Papa" <bikingis (AT) my (DOT) fun> wrote in message
news:1mLbe.59$BE3.15 (AT) newsread2 (DOT) news.pas.earthlink.net...
VW TV advertising? You mean VW actually has them? I haven't seen any
lately.
The ones they did for the Beetle back in the 1960s were sheer genius, and
got a lot of media attention - much to the dismay of GM, Ford, and
Chrysler.



Yeah, but think back to some of those great old print ads. Many had unusual
pictures of the cars, or had them in odd spots, where the car was barely
visible. Remember the classic where the big wording under the ad was Lemon?
According to the original posters theory, one would have bought a lemon
rather than a VW after seeing this ad.

Reply With Quote
  #9  
Old   
Rob Guenther
 
Posts: n/a

Default Re: VW TV ADVERTISING - 04-29-2005 , 02:24 PM



Buggy, or a "bug" in software/hardware comes from a dead bug (moth I
believe) in one of the old vacuum tube computers, it screwed something up -
causing certain circuits to not function... they found the bug and removed
it.

I forget where I read this, some computer publication, probably in one of
those "did you know" boxes.
"JJ Braunius" <jj (AT) jj (DOT) net> wrote

Quote:
I guess that's where the term "lemon" for a bad car came from?
Or the term "buggy" in software development?


In article <EaRbe.18259$RP1.672 (AT) fe10 (DOT) lga>,
"Tony Bad" <spamspamspam (AT) bakedbeans (DOT) spam> wrote:

"Papa" <bikingis (AT) my (DOT) fun> wrote in message
news:1mLbe.59$BE3.15 (AT) newsread2 (DOT) news.pas.earthlink.net...
VW TV advertising? You mean VW actually has them? I haven't seen any
lately.
The ones they did for the Beetle back in the 1960s were sheer genius,
and
got a lot of media attention - much to the dismay of GM, Ford, and
Chrysler.



Yeah, but think back to some of those great old print ads. Many had
unusual
pictures of the cars, or had them in odd spots, where the car was barely
visible. Remember the classic where the big wording under the ad was
Lemon?
According to the original posters theory, one would have bought a lemon
rather than a VW after seeing this ad.



Reply With Quote
  #10  
Old   
David Magda
 
Posts: n/a

Default Re: VW TV ADVERTISING - 05-01-2005 , 08:40 PM



JJ Braunius <jj (AT) jj (DOT) net> writes:

Quote:
From what I've seen - I don't think you really want to have
passengers in the back for really long time.
It depends on how far back the front seats are pushed back. While not
*extremely* roomy, I have've had more than one person who has taller
that 6'3'' in the back, and they said it was reasonable.

Of course this was for shortish trips (less than an hour), but you
could do much worse.

This is a 2003 Golf with four doors.

--
David Magda <dmagda at ee.ryerson.ca>, http://www.magda.ca/
Because the innovator has for enemies all those who have done well under
the old conditions, and lukewarm defenders in those who may do well
under the new. -- Niccolo Machiavelli, _The Prince_, Chapter VI


Reply With Quote
Reply




Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off



Powered by vBulletin Version 3.5.4
Copyright ©2000 - 2008, Jelsoft Enterprises Ltd.